GregGleason
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This summer will mark the 20th anniversary of the release of Microsoft's Windows 95 operating system. I won't debate the technical merits of the OS, but it did have one of the largest marketing campaigns behind it of all time. From Jay Leno to the Rolling Stones, it was a media tour de force.
So pervasive was the ad campaign, that there was a blurb I read not long after Windows 95 was released that appeared in the "Reader's Digest". Two women were in conversation and one said, "I'm thinking about getting Windows 95." The other remarked, "I didn't know you had a computer". To which the first woman replied, "You need a computer?"
[YOUTUBE]P0AJM6HMYjM[/YOUTUBE]
[YOUTUBE]y0CRWAz09r8[/YOUTUBE]
The Story behind "Start Me Up" and Windows 95
Greg
So pervasive was the ad campaign, that there was a blurb I read not long after Windows 95 was released that appeared in the "Reader's Digest". Two women were in conversation and one said, "I'm thinking about getting Windows 95." The other remarked, "I didn't know you had a computer". To which the first woman replied, "You need a computer?"
[YOUTUBE]P0AJM6HMYjM[/YOUTUBE]
[YOUTUBE]y0CRWAz09r8[/YOUTUBE]
The Story behind "Start Me Up" and Windows 95
Greg