H. Norman Schwarzkopf, who had the monikers of "Stormin' Norman" and "The Bear", defined the American post-Vietnam War general. The "After the War" briefing that he conducted with the media was a masterful presentation of how the Gulf War ("The Mother of All Battles", according Saddam Hussein) was won. A lot of the lessons learned from Vietnam (the good, the bad, and the ugly), were applied with great success. So much so that the opposing force was not just beaten, but crushed. The 24/7 news cycle made it quite the show, where many came home and watched the war while eating popcorn.
Greg